Best of 2017 + Takeaways

January 1, 2018

Happy 2018 everyone! Wow, I cannot believe I am saying that! It seems like 2017 passed in a flash. Without a doubt the highlight of the year was our sweet Ivy Jean. She was born at the end of 2016, so 2017 seems like the year Russ and I learned to be parents together and really got to know our sweet girl. It’s been so much fun to see her personality develop and celebrate the first year of her life. I thought today I’d do a best of 2017 post by pageviews. It was really fun to look back and see what you all liked the most out of my content. It was a learning experience for me.

Best of 2017

#1 – How to Wear Ankle Boots with Jeans

This was without a doubt the number one post. It is my top post ever on the blog and definitely my top post of the year. It got shared a couple times by other bloggers for which I am very grateful and has done well on Pinterest. Honestly, I’m just plain thankful. I wish I could replicate the success of this on every post, but it makes me realize I should do more content like this!

how to wear ankle boots with jeans

#2 – How to Wear an Oversized Cardigan without Looking Frumpy

This was done at a reader suggestion, and again I am just so pleased it did well. Another learning experience for me in terms ofย the type of content thatย is useful and popular longterm.

how to wear an oversized cardigan without looking frumpy

#3 – 3 Ways to Style the Cutest Leopard Scarf

This post was a collaboration with Gina and Jo-Lynne, so I think the pageviews for it can be explained by the collaboration. This teaches me it is smart to reach out to other bloggers and think about ways to collaborate!

how to style a leopard scarf

#4 – How to Create a Wardrobe that Lasts

Again, another how to type post that reaches across multiple domains.

how to create a wardrobe that lasts

#5 – How to Create Curls that Last on a Long Bob

I wrote this posts after many questions on my hair in preparation for taking a break when Ivy was born. It just barely made 2017. These evergreen content posts have been really beneficial to me, and I am learning it more and more the longer I blog.

how to create curls that lasts


The takeaways from this are pretty obvious: the posts that do best long term are not plain outfit posts, they are the how-to posts that contain more. These are the posts that take more time to write, so I do them less frequently. I would also note that I promoted a couple of these on Pinterest using a small budget and the payoff was huge in terms of pageview return. I have worked hard to up my Pinterest strategy in November and December and have seen a big increase in pageviews. Let me know if you would be interested in a full post on what I have done.

Happy 2018 everyone! So thankful for all of you and wishing you the very best!

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  • Reply Katya Bychkova | StyleSprinter January 5, 2018 at 3:32 pm

    Thank you for the tips in every post you made! I love reading these!

    StyleSprinter Blog by Katya Bychkova

  • Reply Jessica January 3, 2018 at 7:41 am

    Love all your how-to posts dear. Really fun read. Learned a lot as well. Cheers for more adventures and fun blogging this 2018!

    Jessica |

  • Reply Caitlin January 3, 2018 at 12:22 am

    I’ve been working on Pinterest too, I’d be interested in seeing that post!

    Beauty & Colour | Vegan Lifestyle Blog

  • Reply The Bandwagon Chic January 2, 2018 at 11:54 pm

    You always have great ootd post.
    Happy New Year!
    Letโ€™s start the year right.

    Much Love,
    Jane | The Bandwagon Chic

  • Reply Publicist in Pearls January 2, 2018 at 11:36 pm

    Such a great post, Amy! Cannot wait to see all you have in store this year! Keep up the great content!

    xo, Jennifer

  • Reply Jacqueline Rendine January 2, 2018 at 8:26 pm

    Pinterest is one of my favorite places to be! I think I pin something daily! I would love to hear more!
    Stylin In St. Louis

  • Reply Laura Boswell January 2, 2018 at 7:03 pm

    The ankle boots is my favorite, sometimes you just need a helpful tip for some outfits! Great post, and would love to learn more about your pinterest strategy.

  • Reply Mica January 2, 2018 at 6:00 pm

    Happy new year! Hope that 2018 has started nicely for you! Mine has been so enjoyable as I’m still on leave from work so I’m taking the opportunity to relax!

    This is a nice way to look back on your year, by focusing on your favourite posts! I have been surprised when I’ve tried different things with posts to see how well they’ve done! I’m really happy to see how well my #30wears posts have been received as they are so fun to put together and they are always really popular, so I’m happy to continue that series this year! ๐Ÿ™‚

    Away From The Blue Blog

  • Reply Laura January 2, 2018 at 4:27 pm

    These are great posts so I am not surprised at how well they’ve done! I would love to heaer more about your pinterest strategy!

  • Reply The Fashion Folks January 2, 2018 at 3:41 pm

    So many lovely posts this year babe! Love the post on creating a wardrobe that lasts, so much fun to get new perspectives. Happy 2018! Xx

  • Reply Whitney January 2, 2018 at 3:22 pm

    I love all of these! Your curls tutorial is so good and I refer back to it! happy 2018!

    Whitney & Blaire
    Peaches In A Pod

  • Reply Lauren Scorzafava January 2, 2018 at 2:19 pm

    Awesome recap! Happy New Year!

    Lauren Elizabeth
    Petite in Pearls

  • Reply Threads for Thomas January 2, 2018 at 1:37 pm

    So many great posts, and I always enjoy reading your How To ones! Can’t wait to see what you have in store this year!

  • Reply Courtney Hardy January 2, 2018 at 12:48 pm

    I love your recap. I hope you have a wonderful new year!

  • Reply Lyndi January 2, 2018 at 11:50 am

    Great round up! I can’t believe its 2018 already.
    Happy New Years Amy Ann!


  • Reply Kate @ Green Fashionista January 2, 2018 at 11:37 am

    Such an amazing year! Your ankle bootie post is still one of my favs <3

    Green Fashionista

  • Reply MEL INSPIRED January 2, 2018 at 11:30 am

    Loving all of these posts girl! Looks like you had an amazing 2017! Here’s to an even better 2018!

    xx, mel

  • Reply C A M I January 2, 2018 at 10:54 am

    You had a super fashionable 2017 Amy, I loved all of your looks!

    My Vogue Style |

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